The company.

Winamax is a leading European online gaming company, specializing in poker and sports betting.

Based in Paris, the company gathers several hundred thousand active players and bettors every month, mainly in France but also in Spain and Germany. As part of its international growth, Winamax is now strengthening its presence in the German market.
 

The company stands out for its strong product and content culture, with a clear focus on user experience, creativity, and community engagement, especially across sports-related social media platforms.
 

Context
Do you want to become the new voice of Winamax on the German market?
 

After building a strong presence in France and expanding into Spain, Winamax is now accelerating its growth across Europe, with a clear ambition: to establish itself as a key player in Germany.

In this context, the German market is a key step, with strong challenges around community building and adapting tone and content to a local audience.
 

By joining Winamax, you will directly contribute to this development phase and play a central role in building and managing its social media presence in Germany.

And you won’t be alone: around ten German colleagues are already based in Paris, working across different teams and actively contributing to this expansion.
 

👉 A unique opportunity to take ownership of the German social media presence.
 

Missions
 

  • Social Media Animation & Content Creation

    Manage and animate social media accounts related to sports and betting
    Create German-language content aligned with sports news and key events
    Adapt tone and formats to match Winamax’s editorial identity

  • Social Media Strategy – German Market

    Define and execute a social media strategy tailored to the German audience
    Collaborate with marketing teams to ensure consistency across channels
    Propose new content ideas and engagement initiatives

  • Performance Tracking & Optimization

    Monitor content performance (KPIs, engagement, reach…)
    Analyze results and continuously optimize actions
    Use relevant tools to manage workflows and reporting

  • Market & Trends Monitoring

    Stay up to date with social media trends and sports news
    Monitor competitors and industry developments
    Leverage user feedback to improve content and engagement

Expected profile.

Profile

👉 Native German speaker with a strong connection to the German market

👉 Passionate about sports (football, tennis, NBA…) and sports betting

👉 First experience in social media or content creation
 

Skills

👉 Strong writing skills, especially in real-time contexts (live events, matches)

👉 Good knowledge of social media platforms (X, Instagram, Facebook, etc.)

👉 Ability to create engaging content with a distinctive tone (humor, creativity)
 

Location, date of arrival & compensation.
Paris-based position (on-site) - Relocation support for candidates moving to France

Flexible schedule including evenings and weekends depending on sports events

Start date: ASAP